Marketing
QR codes for posters
Poster codes fail for one reason above all others: they are printed too small for the distance people stand at.
Recommended print size:A3 poster read from 2 m: 20 cm code.
Make your code
Send anyone straight to a web page with a single scan.
Fill in the fields to encode your own content
Waiting for content
Free, no sign-up, no watermark. Your code never leaves this browser.
What works in practice
- Use the distance rule: code width ≥ scanning distance ÷ 10.
- Put the code in the lower third where eyes and phones naturally travel.
- Say what happens when they scan, in four or five words.
Common question
Why do poster codes so often fail?
Too small for the viewing distance, too little contrast, or no quiet zone around the pattern.